HBO Dune: Prophecy
To launch HBO's Dune: Prophecy at NY Comic Con, we created an interactive play leveraging the Bene Gesserit's most powerful weapon: the Voice. In near-total darkness and surrounded by 100 Sisters, participants were forced to relinquish all control and follow Voice commands issuing high stakes challenges.
Incredible Droga5 creative team:
Pepe Funegra
Production partner heroes:
Design/Direction: The Glue Society
Film/Coordination: Biscuit Filmworks
Fabrication/Installation:
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Responsibly recycled afterwards
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Droga5’s first sold-through activation with this client
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This is just in-person, millions more saw this online
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For true authenticity and to make sure we were properly capturing tones/views, we worked with real people who have been struggling with this issue
